About me

Francesca Ruggiero owner of effeerrecreations

Hi, I'm Francesca

I'm the maker behind effeerrecreations. Born not far from the Amalfi cost, I found my heart’s home in Tuscany. My journey has always been a mix of creativity and curiosity: from music and a degree in Cinema, Music, and Theatre, to graphic design courses and a handful of masterclasses. But it was one special passion that lit the way, leading me down a colorful and unexpected path

 

The birth of effeerrecreations

I've always loved accessories—sunglasses, bags, sparkly little treasures. But finding that perfect piece, especially in just the right colors, always felt like a bit of a treasure hunt. So I decided to stop searching and start creating. That’s how my adventure began: turning my dream jewelry into reality, one piece at a time.

Each piece of jewelry is handmade with love, blending simple materials and carefully chosen colors—always with the planet in mind. I work with stainless steel, resin, and glass, and I’ve designed special reusable cotton pouches in natural ecru, along with recyclable packaging to keep things as eco-friendly as possible."

 

My passion, your jewelry

With effeerrecreations, I turn my passion into colorful, one-of-a-kind creations. Each piece is a little expression of my creativity—designed to help you celebrate the beauty within and share it with the world around you..

 

If you’ve made it this far, thank you from the bottom of my heart. Enjoy exploring my world of colors and connections.
Francesca Ruggiero - founder of effeerrecreations